Farming Rises, Sports Tumbles in U.S. Industry Ratings

WASHINGTON, D.C. — For the first time in Gallup’s 20 years of tracking Americans’ views of various business and industry sectors, farming and agriculture is the clear leader. The former top-ranking industries — restaurants and computers — remain in the top four, with the grocery industry rounding out the group. Meanwhile, the pharmaceutical industry’s image has improved modestly since last year, and it has yielded the “worst rated” distinction back to the federal government.

This year’s rankings reflect significant changes in the ratings of six industries, three of which are delivering vital goods and services to Americans during the pandemic. These three — healthcare, farming and pharmaceuticals — are all rated more positively this year than in 2019, although where they rank on the list differs.

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